The Art Newspaper

Shrigley bundles up

By The Art Newspaper. From In The Frame
Published online: 29 January 2010

With this chilly weather, our minds naturally turn to warm, cozy jumpers, so this funny little animated film about knitwear by artist David Shrigley (www.youtube.com/watch?v=OoiW5-uA3_E) gave us an extra warm feeling inside. Made for the posh label Pringle of Scotland—where we are told “it rains all the time. It really does your head in”—the film was shown earlier this month at Milan’s Fashion Week. The film follows the cardigan-making process, from selecting the best wool from lambs and goats (“Manky wool is no good to us”) to little old ladies knitting up an argyle storm and showing off the finished products on the runway, where the narrator says the “models are horribly skinny like skeletons. Personally I’d like to see a normal shaped lassie with a big bottom and nice pair of hooters.” She’d certainly fill out the sweater better.