Visitor Figures 2018

Everything you need to know about 2018's exhibition and museum visitor figures

The Art Newspaper's exclusive annual survey ranks the world's most visited shows in 2018, looks at the rise of Instagram-friendly exhibitions, and reveals the secrets of getting into a blockbuster

Rihanna attends the Heavenly Bodies: Fashion and the Catholic Imagination Costume Institute Gala at The Metropolitan Museum of Art © Photo by Taylor Jewell/Getty Images for Vogue

The results of The Art Newspaper's annual survey are in. Who came out on top? Where? Why?

Art's Most Popular: here are 2018's most visited shows and museums

The British artist and chief guest curator Grayson Perry posing at the 250th Summer Exhibition in London Photo: David Parry

Ranked: the top ten most popular shows in their categories from around the world

From Old Masters and contemporary to Post-Impressionist and Modern

Art in the age of Instagram and the power of going viral

As visitors to exhibitions are increasingly sharing their experiences online, should curators plan shows for maximum hype?

Tate Modern Courtesy of Tate Photography

Relax and immerse yourself... the art of experiencing museums slowly

Schemes such as Slow Art Day offer an alternative to life in the fast lane, away from the jostling crowds and selfie-takers

The interior of the Hirshhorn Museum and Sculpture Garden in Washington, DC Photo: Jeramey Lende/Alamy Stock Photo

How global art can provide a kick-start to local economies

Special exhibitions mean big money—not only for the museums that hold them but for local businesses as well

The birth of the blockbuster: visitors admire artefacts on display in the Metropolitan Museum of Art’s King Tut show in 1978 © Allan Tannenbaum/Getty Images

Comment: Exhibitions are a numbers game, whether we like it or not

Today's directors are focused on figures—and not always for the right reasons

Get out the glad rags: V&A’s Dior show draws fashionistas and couldn’t-care-lessers alike Photo: Adrien Dirand

A dash of fashion and a pinch of gratis: the perfect recipe for a sell-out show

From creating “experiences” to being fashion-friendly, museums are getting savvy at driving visitors to their exhibitions. Here are some tricks of the trade

Massive queues for the David Hockney exhibition at the RA in London—even in the rain Photo: Foto-Call/Alamy Stock Photo

Suffering from the blockbuster blues? Here are some top tips for beating the exhibition queues

We asked museums for advice and The Art Newspaper team for their best hacks

  • For The Art Newspaper's full Art's Most Popular visitor figures survey, see our April issue
Appeared in Art's Most Popular, 2019